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Susan Prince ~ President
As President of Cadence Marketing, Susan founded the firm in 2002 as the next logical step in a career that started on Wall Street, included a stop at ground zero of the Internet boom and has come full circle to fulfill her original dreams of being an entrepreneur.

Her goal for the company is first and foremost to help her clients be as successful as possible. Her broad experience with companies both large and small has given her the insight, knowledge and tools to guide clients along the path to marketing success. She has helped clients as diverse as large financial institutions, boutique software developers and non-profits who are going to save the world one child at a time. She not only develops thoughtful strategies and plans, but also coordinates a wide variety of marketing efforts including: email campaigns, webinars, surveys, direct mail campaigns, trade show and event planning and management.

Susan's previous experience includes Vice President of Marketing for InteliData Technologies, where she marketed Internet banking software and technology products to financial institutions. She also has held senior level sales and marketing positions at Prudential Home Mortgage and Bankers Trust Company.

Susan earned her MBA from the Fuqua School of Business at Duke University and her undergraduate degree in International Relations and Economics from Tulane Today she resides in her hometown outside Washington, DC with her husband, two children and Sandy, the dog. When she’s not at work or watching her kids play soccer, you can usually find her out on the golf course.


Hanna Howard ~ Marketing Associate

Hailing from North Carolina, Hannah offers a fresh prospective to the Cadence Marketing team. A long standing member of The National Honor Society and the Phi Theta Kapa National Honor Society, Hannah was consistently within the top 5% of her classes in both high school and college. Formerly the Head Internet Marketing Research Analyst of Eco Marketing in Raleigh, NC, she is an expert in search engine optimization and can assist any company’s website in gaining the exposure it needs to land the all mighty referral. Hannah also has a background in direct marketing strategy and marketing research, making her an important part to any advertising endeavor.

When she is not watching TV or writing music, Hannah can usually be found teaching herself to cook.


Eric T. Rider ~ Website Development/Graphic Designer

What ever you are looking to do on the Internet, Eric can make it happen. With extensive experience in website design & development, Internet technologies and graphic design, he has the knowledge you need to maximize your company’s presence on the Internet. Your website is a crucial aspect to your overall marketing endeavors, Eric can make sure it supports and complements your other marketing activities. Most importantly, Eric shares the commitment to providing the highest level of service to Cadence Marketing clients as evidenced by their many repeat customers.

Eric’s previous work experience includes newspapers, magazine publishing and start-up internet companies. He has extensive internet experience designing and building custom web sites, database-driven web applications and e-commerce systems for the internet.

Eric has a BS, with a concentration in Graphic Design and Marketing with additional studies in Business Administration and Studio Art, from Salisbury University. Eric enjoys playing tennis, collecting antiques, home improvement projects and sharing time with friends and family.


Cadence Marketing
206 Evans Street, Rockville, MD 20850
~ tel: 301.340.2520 - fax: 301.340.2521

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